About
In the chaotic whirlwind of on-the-go student life, juggling classes and study breaks often leaves us pondering the eternal question: "What's for lunch?" Fear not, famished scholars! Introducing a solution born out of study session cravings and fast-paced hunger pangs – my brainchild, a vibrant and playful application designed to rescue you from the clutches of mealtime mayhem. Fueled by a fusion of UI/UX magic and meticulous research, this app is your passport to discovering the nearest, juiciest hamburgers around. Say goodbye to meal planning stress and hello to a world where burgers are just a tap away – because even a busy student deserves a bite of happiness!
Role
UI Design
UX Research
Team
Tessa Cervantes Roth
Time
2 weeks
Problem
University students were having trouble thinking what hamburger shops were open and what they were serving near campus, in-between and after classes.
Key insight
By conducting research about university student's user behavior, collecting data and studying other order ahead food apps, I quickly realized the main necessities for the application to function and reach the targeted audience. These insights helped me determined how to approach Bun&Go's application solution.
Most students chose to eat a hamburger over other fast food options. (31.3%)
More than half of college students eat fast food. (62%)
A majority choosing a quick and convenient option. (75%)
Goal
After researching university students eating habits, I set out to create an application that targets nearby hamburger restaurants near campus.
Solutions
01.
Simplify the current search experience.
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02.
Create an interactive application.
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03.
Focus on user feedback.
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Style board
I created a style board to visualize my targeted audience and the direction I wanted to go with designing the application.
Design solutions
To ensure that I'd achieve my goals by the end of my design process, I came up with several interactive widgets and their function.
Final design
